Lori’s Vignette’s - Communication
Artfully blending traditional and social media
By: Lori T. Williams, Esq. I had the pleasure of attending Shawne Duperon’s latest workshop entitled “Forget Paid Advertising: Leveraging Traditional & Social Media“. Shawne is a Six-time EMMY Award winning Producer who has been in the television business for nearly 20 years. She has travelled the world interviewing the likes of Morgan Freeman, Colin [...]
Social Media is Not a Fad, Now What?
Over the past few years, I have heard more excuses for why individuals and businesses were not interested in jumping onboard. While there are exceptions to every rule, the majority of businesses and professions, both big and small, can benefit greatly from effective use of this new technology. In order to realize this success, the first step is overcoming your own objections and fears.
Pros and Cons of Lawyer Blogging
I was recently interviewed by Michigan Lawyer’s Weekly, along with several other local attorneys, about the pros and cons of lawyer blogging. Perhaps this article will help you decide whether blogging is right for you and your business.
How are you using Social Media in your business?
Asking someone how they use Social Media, is kind of like asking them how they use their computer, or the internet. Like a computer or the internet, Social Media is a tool that is used by many, but in different ways depending on your background, profession, and what you want to accomplish. However, these 3 panelists found that they follow these same four principles in their approach to social media: Learn, Engage, Promote Others, Provide Value.
Terms of Art: Referrals -vs- Introductions
I’ve noticed that people sometimes use the word ‘referral’ when they mean ‘introduction’. They’ll say, “I’ve got a referral for you, I’ll call you!” Then when the call comes, they actually have someone in mind they want to introduce me to in another field who they think I might have some business synergy with, or [...]