What´s Cookin´ In The Idea Lab?

Lori Williams is part of a team of four experts, known as the Idea Lab, through Smart Women´s Café. The Idea Lab serves as a think tank, where you can receive great ideas from other entrepreneurs in business who have already been there, and done that, and who can help you move forward in your business.

Lori Williams,
Your Legal Resource

Beth Woodward,
Marketing On The Playground

Linda Angér,
The Write Concept

Denise Mahnick,
3 Sixty Direct

Have a great idea? Not sure what the next step is? Come to the Idea Lab for assistance. The Idea Lab is a membership perk of Smart Women´s Café, an online community designed to support entrepreneurial women. If you are not currently a member of the Café, but would like to be, you can Join the Café. The current fee for Café Membership is only $19 per month.

• Listen to a podcast about the Idea Lab. Listen
• Listen to the first free teleclass of the Idea Lab, open to the public (Topic: Brainstorming Ideas For Your Business) Listen
• Listen to testimonials about the first free teleclass. 1 | 2
• Listen to an Idea Lab Teleclass open to the public. (1 hour call on 12-12-07) Topic: Sharing Successes in 2007and brainstorming marketing ideas for 2008. Listen

Come to the Idea Lab and “test” out your ideas for your business. Each month we have different callers as well as return callers with new Questions. If you’ve been to one idea lab teleclass, you’ll surely want to return after you’ve had some time to let your ideas simmer and test them out in your business. Each month you can chat with the experts and brainstorm new ideas around your business concept, action steps for your business, networking tips and challenges, new marketing ideas, problem solving, etc.

The Idea Lab is a membership perk of Smart Women’s Café, an online community designed to support entrepreneurial women. If you are not currently a member of the Café, but would like to be, you can Join the Café. The current fee for Café Membership is only $19 per month, and the first month is FREE for a limited time.

Join us for any or all of the following teleclasses:

Lori Williams is an established Michigan attorney (since 1989) and owner of a legal referral service known as Your Legal Resource. She helps clients in need of legal and other professional services in Metro Detroit connect with the right professional to meet those needs. She also helps entrepreneurs and business owners build their business "dream team", which often includes attorneys, cpa´s, business consultants, investors or other funding sources.

Lori is an active member of the State Bar of Michigan and the Royal Oak Chamber of Commerce. She was named the 2005 Mentor of the Year by the Metro Detroit Chapter of the National Association of Career Women (NACW), and served as membership director of that chapter for 3 years. Lori is also part of the advisory board for SmartWomensCoaching.com and a Coach for the Great Lakes Entrepreneurial Quest Business Plan Competition. For more information, visit www.bestlegalresource.com.

Listen to an interview with Lori T. Williams by Smart Women’s Coaching, regarding discovering purpose and passion and the creation of Your Legal Resource.

Denise Mahnick, owner of 3Sixty Direct Marketing and Promotions, is a Certified Advertising Specialist (CAS) – a designation granted by Promotional Products Association International to only 3% of the nation´s marketing executives. Denise has over 16 years of industry experience in strategic premium and promotional merchandise, serves as an Advisory Board Member for Smart Women´s Coaching, is VP of Affiliate Relationships for the Automotive Women´s Alliance Foundation, and is active in the Association for Women in Communications, CEED, PPAI, the Advertising Specialty Institute, and MIPPA (Michigan Promotional Products Association).

3Sixty Direct, a certified WBE (Women Business Enterprise) supports a wide variety of marketing initiatives such as trade show event marketing, new product launches, consumer/sales incentives, custom promotional product development, and overseas manufacturing. Strategic alliances with overseas manufacturers provide contract manufacturing resources to entrepreneurs and business owners, allowing them to bring products to market and dreams to reality.

Denise and 3Sixty Direct were honored as Women Business Enterprise of the Year for 2006 by CEED´s Michigan Women´s Business Council. For more information, visit www.3SixtyDirect.com.

Linda Angér is the president, principal writer/designer and chief concepteur of The Write Concept, Inc., a marketing communications company based in Rochester Hills, Michigan. Linda has over two decades experience in corporate communications, copywriting, editing, design, and is a published poet and short fiction writer. She is a member of the Association for Women in Communications, the National Association of Women Business Owners, and the National Association of Career Women. Linda was named "Small Business Owner of the Year" for 2004 by the Rochester Regional Chamber of Commerce, and was a 2007 Athena Award nominee.

The Write Concept, Inc. focuses on Marketing Communications with Substance – developing and designing copy, graphics, and public relations support for entrepreneurs, non-profits, and corporate entities nationwide. The company´s successful project list includes feature magazine articles and executive profiles for DaimlerChrysler Corporation, manuscript editing and page compositing for Golson Books, Ltd (NYC) and Hanek Book Design (NYC & Santa Fe), ghostwriting of several business-related books, and copywriting/design of brochures, display ads, direct mail and public relations programs for hundreds of small businesses and entrepreneurs. Visit online at www.TheWriteConcept.com.

Beth Woodward has been a leader and a mentor in the communications service field for over 12 years, with a total of 25 years in the corporate sector. Connecting with her customers and promoting leadership through team development is what opened the door to creating her own business.

Beth began her entrepreneurial journey attending the Coaches Training Institute, completing her CPCC (Certified Professional Co-Active Coach) certification in 1999.

Combining her unique approach and personal journey with her love for developing the new entrepreneur through team dynamics and FUN, Beth created the very successful Marketing On The Playground™ program for the upcoming, new, and seasoned entrepreneur. Her intuitive approach, recognition of individual learning styles, team development skills, and ability to provide effective structures and support are the cornerstones of this transformational process. Her newest product The MY WAY™ Marketing Plan, turns marketing fears, barriers and boredom into confidence, passion and excitement. We create a marketing plan that fits for YOU!

Beth is the creator of the Marketing On The Playground™ Storybook series, Adventures In Brainstorming for Women In Business and the new teleclass, Unlock The Secret To Marketing Yourself.

Beth Woodward, CPCC, CEK (Chief Executive Kid) www.marketingontheplayground.com