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Tips
for business owners and professionals to successfully
From: Your Legal Resource, PLLC
Lori T.
Williams, Esq.
"Your Connection Partner in your
business"
Owner/Managing
Attorney
Your Legal
Resource, PLLC
Birmingham,
MI 48012-1552
Lori is a 20 year attorney and owner of
a
legal referral and legal consulting
business
known as Your Legal Resource,
PLLC.
She connects
individuals and small businesses in need of legal advice or
representation with the right lawyer. Her team of attorneys
cover all areas of specialty throughout Metro
Detroit.
Lori also
helps solo and small firm attorneys start and grow their
practices by effectively branding
and
marketing themselves, mastering networking,
and creating
effective strategic relationships
to
generate clients and revenue.
Recent Event Photos:
WBA E-Discovery Lunch -n- Learn 1/21/10
Social Media Strategies for Attorneys
Half Day Workshop For Attorneys: Effective
Strategies To Improve Your Law Firm's Bottom Line 1/28/10
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We
invite you to share this newsletter with others
you know who could benefit from this
information
or our services.
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Check out our blog, published every Tuesday: Read it here
Did you know....
Michigan's Lemon Law is Still Alive and
Well? Click here to read about a recent
Mercedes-Benz Lemon Law Judgment in Wisconsin.
Jurors can't tweet, email, text or otherwise
communicate with anyone about a case during a jury
trial?
Click here to read what one juror did.
Photos/videos you post on Facebook and Twitter are
deemed copyrighted material?
Click here to learn about your rights on
social networking sites.
Check Out What
We've Been Up To:
Your Legal Resource was featured in the Detroit and
Macomb Legal News. Click here
Lori Williams spoke at these events:
3/12: Marketers Among Us.
Topic: "Top
10 Tips
for Effective
branding, marketing, networking, and referral
relationships".
3/17: Center for Creative
Studies. Topic: "5
Reasons You May Need A Business Lawyer"
3/26: Motor City Connect 3rd
Birthday Bash/Expo/
Conference. Topic: "When, Where, and
How to Find An Attorney"
4/7: Birmingham
Bloomfield Chamber of Commerce Members. Topic: Beyond the Basics:
Relationships Building Skills. Co-Presented
with Elisabeth Garbeil in an interactive workshop for
professionals about branding and referral partners.
Let us know if you need a speaker for
your group or business!
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I recently read via twitter about Steven Tyler
of Aerosmith threatening to sue management if they replace him
as front man. (click here for
article).  Other long
time artists have followed suit, pardon the pun, and sued to
protect their trademark rights to the band's name or
merchandise.
It
made me wonder, if a Rock star's brand isn't litigation proof,
how strong is your brand? Or mine? Can you be replaced in the
eyes of your client, boss, or co-workers? Or can someone
else use your company name or logo or tag line?
While
copyrights, trademarks, and patents are intended to protect
intellectual property, the protection is not necessarily bullet
proof, or lawsuit proof. Someone may try to steal the
idea, name, or product that you've protected. That's why
intellectual property litigation is such a hot area of the
law. Obtaining the protection is only one part of the
process. Defending intellectual property is another
process.
If
Aerosmith's management does not heed the "cease and
desist" letter from Steven Tyler's lawyer, litigation will
likely follow on the issue of a new lead singer for the
band. Do you think Steven Tyler or Aerosmith would
prevail if the matter went to court? Could Aerosmith be
as popular with another lead singer? Maybe, maybe
not. It's hard to replace an icon successfully. His
brand is pretty strong.
What
about your brand? Could you leave your firm, company, or
other place of business and take the clients with you?
Are they loyal to you because of your brand, or the company or
firm you work for? Something to think about. In
this day and age, no one's job or brand is bullet proof.
Not even a Rock Star. The stronger your relationships
with your clients/"fans", the more muscle you have in
any legal or business dispute.
I
invite your thoughts on this topic. Is Steven the reason
for the band's legendary success? Should he call it
quits, and allow himself to be replaced by a younger lead
singer for the band? Or should the public decide this
dispute with their dollars? If they don't like the
replacement, they won't buy the music, attend the concerts,
etc. Remember when Van Halen tried to replace David Lee
Roth with Sammy Haggar as the lead singer? It didn't last
long and eventually David Lee Roth came back. The public
has a clear vote when it comes to celebrity brands. Would
your "public" vote with their dollars to keep you as
their lawyer, consultant, doctor, etc.?
Feel
free to send me an email or post your comments to my blog here.
All my best,
Your Legal
Resource, PLLC
__________________________________________________________________________________
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Who Can Benefit From Our Consulting Services?
'Rainmakers'
in solo or small law firms
Associates
or newly licensed attorneys
within solo or small law offices
Experienced
attorneys starting their own practice
___________________________________________
Contact us
for a FREE 30 minute marketing assessment of your practice, so we
can help you grow. www.bestlegalresource.com
_________________________________________________________________
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Who Can Benefit From Our Referral Services?
Individuals
and small businesses in need of legal advice or representation in
all areas of the law around Metro Detroit
___________________________________________
Contact us
for a FREE consultation and referral to a specialist suitable to
handle your legal questions and challenges. www.bestlegalresource.com
_________________________________________________________________
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Want to
Network with Attorneys?
Join us for the Annual Dinner of the
Women's Bar Association, May 19th, 6-8pm
at the Radisson in Bloomfield Hills.
All Professionals welcome. click
here for more details.
_________________________________________________________________
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For more information, or for a FREE consultation,
please contact:
Lori T. Williams
Owner/Managing Attorney
Your Legal Resource, PLLC
P.O. Box 1552
Birmingham, Michigan 48012-1552
248-594-4470
[email protected]
www.bestlegalresource.com
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Testimonials
"I have recently started working with Lori in
the last year and she is great at what she does. Her workshops
and seminars always provide valuable information and expert insight
(I look forward to attending more in the future) into the topic
at hand. Her resources and network are second to none and I
look forward to working with Lori over many years to
come." Todd Gers, Gers
& Gross
For Legal Referrals:
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"When I needed to hire an attorney for my
divorce, I asked for Lori's opinion. What impressed me most about
her service was that she interviewed me, she just didn't throw
names in my direction. She spent time determining my financial
status, my personality type and my goals before she made the
recommendation. She then gave me a selection of potential
candidates. I chose the first attorney on the list and have been
thankful to Lori ever since because it was the perfect match. The
lawyer did an awesome job, not only of representing my case, but
also in communicating with me effectively throughout the case
with a style that perfectly matched my personal values and
ethics. If I ever need any type of legal representation in the
future, I will always ask for Lori's input first." Pat W.
"Thank you so much for the referral. You are
amazing. I will contact the web developers you
recommended and see what they can do for me. Also, thank
you for the connection to the cosmetic prototype developer
who is a brilliant woman and we work very well
together."Cynthia Barclae,
AV8TRIX,LLC
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