Lori's Vignette's - Blog
Is your marketing pure?
Truth in advertising is important for all of us. Do we live up to our own marketing statements? Most of us don’t have to worry about getting sued for health risks, but we can jeopardize our reputation just the same by not honoring our word, or committing other offenses deemed reputation killers. Read the latest on the Skinnygirl Margarita litigation, and a few resources to help you with truth in advertising in your business.
Freshen up your marketing and fill your pipeline
Is it time for a marketing makeover? When was the last time your website was updated? Are you still using the same tri-fold brochure you created 10 years ago? Professional service providers need to stay up to date on their marketing materials to reflect what’s going on in TODAY’s business. Have you developed any new services or lines of business in the last few years? Does your marketing material reflect that? Read on to learn what local marketing professionals have to say about keeping your marketing fresh and relevant.