Lori's Vignette's - Blog

What are you committed to?

Have you ever looked at your existing relationships, personal or professional, and put an end date on them? It has you really evaluate how and with whom you spend your time. You essentially ask yourself, “am I going to know this person in a year, or five, or ten, or forty years?”

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What moves you?

For me, it is authenticity. When I witness courage in the face of adversity, kindness or generosity without reservation, unconditional love, and truth revealed, I am inspired. I am privileged to have people in my life who demonstrate all the aforementioned qualities on a regular basis. When I get inspired, I in turn want to share it with others. So that’s why I’ve written this blog post. I hope that you will enjoy some of the profound truths I’ve recently read as well as experienced.

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Solutions to the Top 5 Marketing Challenges of Professionals

Last week I outlined the common marketing challenges professionals have been sharing with me. This week, I’d like to offer some solutions which have been working for me and others in my network.

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Top 5 Marketing Challenges of Professionals

I’ve been having conversations with professionals in various industries lately, regarding their challenges around marketing. Here are the top 5 responses:

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Is your website a living, breathing, current reflection of your business?

O.k., I admit that my website doesn’t gasp for air, but it does show a trail of where I’ve been, what I’m doing, and how I serve the community who needs legal services as well as the legal community itself, through events and consulting designed to grow their practice. They say a picture tells a thousand words, so I’ve started using pictures from events I’ve been involved in as speaker or facilitator to tell the story of who the event was for, what it was about, how it turned out, etc. (Link) You and I can self promote all day long about how busy we are, but a picture helps tell the story in a more engaging way.

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